Sales Materials and Resources to Help You Close More Deals

We Help You Sell, Not Just Deliver

Most white label providers focus solely on fulfillment. They handle the work, but leave you on your own when it comes to actually selling local SEO services. We take a different approach.

We want our partners to succeed, and that means helping you close more deals. That’s why we provide a complete library of sales enablement materials designed specifically for selling white label local SEO services.

What’s Included

Pitch Decks

Professional presentation materials ready to customize with your branding:

• Local SEO Overview Deck: Explains what local SEO is and why it matters to business owners
• Service-Specific Decks: Detailed presentations for GBP optimization, citation building, and link building
• Competitive Comparison Deck: Positioning against DIY and other service options
• Results Showcase Deck: Framework for presenting case studies and success stories

All decks are in PowerPoint/Google Slides format and can be fully customized with your agency’s logo, colors, and contact information.

Case Study Templates

Real results are the most powerful sales tool. We provide:

• Case study document templates
• Results presentation slides
• Before/after comparison frameworks
• ROI calculation templates

Fill in the details from your own clients (or use anonymized examples we provide) to demonstrate proven results.

Email Swipe Files

Proven email sequences for various sales scenarios:

• Cold outreach to local business owners
• Follow-up sequences after initial contact
• Re-engagement emails for cold leads
• Proposal follow-up sequences
• Onboarding emails for new clients

Each email is written to be effective while remaining professional and compliant with email marketing best practices.

Sales Scripts

Phone and meeting scripts for key conversations:

• Discovery call framework
• Objection handling guides
• Pricing discussion scripts
• Closing conversation framework

These aren’t robotic scripts - they’re conversation guides that help you navigate common scenarios while maintaining natural dialogue.

Proposal Templates

Professional proposal documents that make closing easier:

• Standard local SEO proposal template
• Enterprise/multi-location proposal format
• Add-on services proposal
• Retainer agreement template

All templates include scope of work, deliverables, timelines, and terms that align with our fulfillment capabilities.

Pricing Calculator

A spreadsheet tool that helps you:

• Calculate your costs based on our wholesale pricing
• Set retail prices with healthy margins
• Create custom packages for different client needs
• Compare pricing scenarios

How to Use These Resources

Brand and Customize

Every resource is provided unbranded. Add your logo, colors, and contact information to make them yours. We recommend maintaining a library of customized materials ready for each sales situation.

Adapt to Your Market

Our materials are starting points. Customize messaging to resonate with your specific target market and client base. A pitch to a law firm will differ from one to a restaurant.

Train Your Team

Use these materials to train sales team members. The scripts and frameworks help newer team members have confident conversations about local SEO.

Stay Current

We update resources periodically as the local SEO landscape evolves. Partners receive notifications when new versions are available.

Partner Training and Support

Beyond materials, we provide direct support to help you succeed:

Onboarding Training

When you become a partner, we provide training on:

• How our services work
• What to promise (and not promise) to clients
• Setting proper expectations
• Using our partner portal
• Effective client communication

Sales Support Calls

Need help with a specific opportunity? We offer sales support calls where you can:

• Discuss complex client situations
• Get help scoping custom projects
• Understand technical questions prospects ask
• Strategize approach for large opportunities

Knowledge Base

Access to detailed documentation covering:

• Local SEO best practices
• Service-specific guides
• Common client questions and answers
• Industry-specific considerations

The Partner Advantage

Using our sales resources gives you several advantages:

Professionalism

Present polished, professional materials that establish credibility with prospects.

Consistency

Ensure your team delivers consistent messaging about local SEO services.

Efficiency

Don’t reinvent the wheel - use proven materials that have helped close deals.

Confidence

Know that what you’re selling aligns with what we can deliver.

Getting Started

Partner resources are available to all active agency partners. If you’re not yet a partner, these resources become available once you begin working with us.

Ready to explore a partnership? Contact us to discuss your agency’s needs and how we can support your growth with both fulfillment and sales enablement.